Home

Search the MSI knowledge base: Article,, Communication,

Results 1 - 10 of 16

Results

TapCrowd: Connecting the online and physical world through mobile.

Posted April 15th, 2013 by mireia.iglesias
in

Mobile communications platform


The TapCrowd app building platform allows event organisers to easily create a professional mobile app for their event. The platform offers all necessary functionality to offer the best mobile event app available today to your visitors. Updating content or changing the look and feel of your app is easy as pie. Updates are live instantly!

For trade shows, conferences and corporate events
  • Share this
  • Read more

Right-Handed and Left-Handed People Do Not See the Same Bright Side of Things

Posted February 11th, 2010 by parbuckle
in
ScienceDaily (Feb. 2, 2010) — Despite the common association of "right" with life, correctness, positiveness and good things, and "left" with death, clumsiness, negativity and bad things, recent research shows that most left-handed people hold the opposite association. Thus, left-handers become an interesting case in which conceptual associations as a result of a sensory-motor experience, and conceptual associations that rely on linguistic and cultural norms, are contradictory.

Making the Invisible Visible: Verbal Cues Enhance Visual Detection

Posted July 26th, 2010 by parbuckle
in
Cognitive psychologists at the University of Pennsylvania and University of California have shown that an image displayed too quickly to be seen by an observer can be detected if the participant first hears the name of the object.

YESSI JADA

Posted February 17th, 2011 by mireia.iglesias
in

INTERNATIONAL COMMUNICATION THEATRE 

Yessi Jada unites improvisational actors worldwide in artistic productions. Yessi Jada aims to help people overcome all boundaries and communicate with one another in a respectful, amicable way that promotes mutual understanding, and to tailor their actions to these principles

GLOBAL, MULTINATIONAL CORPORATE THEATER 

A Twitter Conference Primer: Part 2. Marketing And Engaging attendees

Posted September 28th, 2010 by mireia.iglesias
in

9 steps to use Twitter for Marketing and engaging

1. Create a Twitter Engagement Marketing Plan

How do you want to use Twitter for your event? Twitter is more than just a broadcast marketing tool. If you are using it to broadcast your own stuff more than 25% of the time, you’re setting yourself up for failure. Your conference stakeholders expect you to use it in a variety of ways. Consider the five Cs of engagement when using Twitter:

New Movies Have Preview Trailers: What Does Your Upcoming Conference Education Have?

Posted April 30th, 2012 by mireia.iglesias
in

Does your conference education have coming attraction previews?

No, not those stale electronic and printed marketing pieces with descriptions, bios and pictures.
Does your organization provide smart, savvy, provocative short video clips of upcoming education designed to attract buyers?

The Movie Trailer Promotion

When you go to the movies, the first 10-15 minutes before the movie starts is spent on preview trailers of upcoming movies.

How to tell powerful stories in your speeches

Posted March 6th, 2012 by mireia.iglesias
in
Why tell stories in speeches?

Because they are interesting, they help people remember what you say, and they are a good way to convey information and emotion memorably.

New Computers Respond to Students' Emotions, Boredom

Posted March 5th, 2012 by mireia.iglesias
in
Emotion-sensing computer software that models and responds to students' cognitive and emotional states , including frustration and boredom, has been developed by University of Notre Dame Assistant Professor of Psychology Sidney D'Mello, Art Graesser from the University of Memphis and a colleague from Massachusetts Institute of Technology.
D'Mello also is a concurrent assistant professor of computer science and engineering.

More Balls Than Most Acrobat Act at IMEX. Visit the stand D730

Posted May 6th, 2011 by mireia.iglesias
in
MSI Booth at IMEX. D730. 
A spectacularly dazzling opening to an event, training programme, symposium or corporate party that both explains the theme and sticks in your mind. 

A Twitter Conference Primer: Part 1 – Preparing For The Event

Posted September 23rd, 2010 by mireia.iglesias
in

6 Steps To Prepare To Use Twitter For Your Event

1. Provide wireless Internet connections
Before you consider using Twitter or other social media at your event, ensure that your attendees have free wifi access when onsite. Did you include wireless internet access as part of your venue negotiations? If not, how’s the cell phone reception in the venue? Tell your venue that they have a vested interest in being part of the online conversations.

2. Create a hash tag for your event.

Back to top