MBTA: Strategic Meetings Management is the Next Big Industry Trend

Get the Information You Need at  Crossroads Paris Conference & Expo
14 -15 May * Le Palais des Congrès de Paris

What is Crossroads Paris?

Crossroads Paris: the Paragon Business Travel Conference & Expo, to be held 14-15 May, is developed by the Paragon Partnership – a global alliance of business travel associations – and its member organizations, representing the business travel industry in countries throughout Europe and around the world.

Crossroads is the premier pan-European business travel industry conference, providing two days of networking, keynote speakers, Partner Forums, and Expo, and breakout education sessions to help travel and meetings professionals learn the basics and the latest developments in travel management and strategic meetings management.

Why should I attend?

Companies are focused more than ever on cost containment, risk mitigation, and provable ROI for every meeting and every trip. Travel and meetings management are converging to meet the challenge. Corporate meetings, travel, risk, and procurement professionals are working closely together to deliver the programs and metrics their companies demand. Best-in-class companies are developing and deploying strategic meetings management programs that pull the best from each discipline to create an enterprise-wide strategy for managing meetings contracts, policies, and data.

The global economic crisis will accelerate the growth of strategic meetings management, and corporate meetings professionals will be an important part of the solution. Meeting planners who stay ahead of the trend will be best prepared to create and demonstrate value for their companies in a changing business environment. Crossroads Paris is working with MSI to offer you the opportunity to be part of this unique education and networking forum that will help you advance your career

Meetings Sessions Include

- Developing a Global Meetings Management Strategy
- Managing The Trip Not Taken: Virtual Meetings
- Diving in to Strategic Meetings Management Programmes (SMMP) - Quick Wins<
- Designing Effective Meetings with Measurable Results

Crossroads Paris is proud to have the support of the Meeting Support Institute.