BEFORE

El belga "despierta"a los profesionales de la reuniones

Article about Maarten Vanneste's book "Meeting Architecture a manifesto" in eventos magazine of July - August 2008.

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Meeting Architect

Article about Maarten Vanneste's book "Meeting Architecture a manifesto"
in Meetings - Autumn 2008

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Presentation: Meeting technology

A presentation for a meeting industry audience.
It informs about technology based on the Meeting Support Institute membership.
Ideal as a pannel with technology providers.
Sam Smith coordinates and has a presentation to introduce the topic.
Each panelist gets time for a short presentaton.
A Q&A session is moderated, facilitated by Sam Smith.

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Call contact person: 
+41 (0)21 693 85 15

Meeting Participation Technology

Meeting Participation Technology

Interactivity has been a buzz word in the meetings industry since at least on decade. Sleeping participant must have been the flashing red light for meeting organisers and meeting planners. Even though napping has proven to be healthy, tiredness after lunch is normal and powernaps are a rage from Tokyo to New York, nobody likes it during their own meeting or conference.

Keeping the audience awake during presentations is one thing, but making the audience participate is a whole different ball game. Turning an audience into participants is key since it creates value for the participant and for the conference. Simply put: it increases the ROI.
 

Where does participation fit?

Influence

Influence: The Psychology of Persuasion Amazon.com Review
Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you're a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended.

Journal of Social and Clinical Psychology
The materials in Cialdini's Influence is a proverbial gold mine.

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Influence: Science and Practice

Book Description   Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say “yes.” Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion.

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Make participants change behaviour based on the conference

The American Robert Cialdini is professor in psychology and marketing at the Arizona State University. He is seen as the global authority in influencing.At conferences, that is what we try to accomplish: influence participants so they change behaviour and have an impact. Cialdini has defined six principles of influencing others, of which a few can be applied as techniques during meetings and conferences. The most interesting one is the commitment and consistency principle. You can read more about this and the other 5 principles in the book “Influence, the psychology of persuasion” (see books in the MSI KNOWLEDGE BASE).  The commitment principle is easy to apply at meetings.

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Richer bouquet with Jimmy Hendrix

Put the record on when presenting someone a cabernet Sauvignon, Rock will do. The wine will be more robust and taste stronger than if presented with no music. The same wine will taste much milder when enjoyed with a romantic ballad.  Listening to music can influence the taste of wine. ‘Cognitive Priming’ lies at the base of this effect, according to researchers at the Heriot-Watt University of Edinburgh. Specific music stimulates specific areas in the brain and when the brain gets additional stimulation by the taste of the wine, both sensations, influence each other: the wine tastes differently.

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Building sleep reserves for that coming conference?

Heavy conference ahead with early committee meetings and late night “networking” events? Try sleeping more than usual in the weeks prior to the conference.  Research by the American Sleep expert Tracy Rupp with 24 subjects makes her concludes that you can accumulate sleep for ‘use’ in periods of ‘scarcity’.Half of the test group had to be in bed 10 hours a night for a week and the other half 8 hours. After that week, they all got a 3 hours sleep regime for a week followed by a 8 hour a night five day catch-up period.What was the result?

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Amiando

Amiando is one of Europe's largest event organization platform. We help people to organize and manage their events online. Thousands of private and public events are organized on amiando every month, including events like leweb3, DLD as well as several celebrity and charity parties.

In June 2007, amiando launched the first European online tool for a secure, uncomplicated and individual do-it-yourself ticket shop. The innovative amiando do-it-yourself ticket shop system enables anyone to instantly offer an online ticket presale without any effort and without piles of paper.


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Call contact person: 
+49 89 452160 364
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