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Emotional Connection, Brand Loyalty & Cinemas: The Art Of Storytelling

A little over four years ago, I left the C-suite to begin the next chapter in my life. During my first few months, I had the opportunity to do some serious soul searching and self discovery. Like many of you, I have a passion for learning. I initially focused much of my reading around increasing my knowledge of what makes a great vs. mediocre leader. You know, things like humility, drive, vision, character, servant’s heart and excellent communicator.

Supplier: Widescreen presentation design: PRISM AV

Watchout specialist for large projected meeting sets and impressive presentations.

At the heart of presentations, the look is all important, to you and your audience. Prism-AV's  specialised Ultrawidescreen studio has Graphics, Sound and Video studio facilities. Making a truly memorable experiences.

Prism-AV have been providing edge blend Dataton Watchout projection systems since 2000 making them one of the earliest adopters.

research idea: STORY TELLING IN MEETINGS

Story telling is a powerful tool for presentations but underdeveloped and not enough used in the meetings industry.
  • Are there specialists?
  • Is there a book about storytelling?
  • Do you know a storytelling association or Institute?
  • Who is PhD in storytelling?
Researching, listing, analyzing and classifying the existing storytelling components aimed at presentations in meetings, events, conferences, etc. has not been done.

Once Upon a Time (about story telling)

 ONCE UPON A TIME…

Need I go further? You know you’ve entered a story. Perhaps you prefer something a little more straightforward: “Call me Ishmael,” “I am an invisible man” or “Mother died today.” The simple act of telling a story demands attention whether it starts with the fantastical or the concrete. It’s the difference between academic and business-speak and barroom banter.

Kinesthetic Modeling:Whole Body VizThink

I’ve seen John Ward do his magic with models and clay but this year at VizThink in San Jose the core message really sank in. It had to do with the way our body uses imagery in its core processing. It’s an understanding that is at the heart of why graphic facilitation works and how to deepen its impact.

John ran a session at VizThink titled “Kinesthetic Modeling: Visual Thinking in 3 Dimensions” along with fellow facilitators Regina Rowland, Nick Payne, and Julie Gieseke—all skilled graphic facilitators.

The Back of a Napkin by Dan Roam

Dan Roam believes that any problem can be solved with a picture!

Dan is the Author of International bestseller 'The Back of a Napkin' which has been published in 25 languages.  Dan believes that 'business' is behind in visual thinking and we (and our ideas) suffer for it.

SUPPLIER: Graphic Facilitation

Graphic Facilitation can be used in meetings to capture a group’s ideas and information in pictures, words and colours.
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